Startups shine in International trade fair 2021

New Delhi/Ranchi: The startup of a youth from Jamshedpur continues to flourish at a stall in the Jharkhand Pavilion of the ongoing Trade Fair in Delhi’s Pragati Maidan.

He has started a startup by adding temper in the fusion of Jharkhand and Rajasthan. In this fusion, this youth has made the traditional jewellery of Jharkhand trendy in a new way. These new ornaments are attracting a lot of people in the fair. He says that friends inspired him to make such ornaments after seeing the art on silk sarees. The special thing is that they are also making colour and jewellery on order demand matching the color of the nutrient.

In the Jharkhand Pavilion in the International Trade Fair, Dheeraj Jain of Jamshedpur is engraving the art of Rajasthan on the jewellery of Jharkhand. He has fused the art of both the states. Dhiraj Jain, who is currently pursuing his post-graduation in Human Rights, started this startup in 2016. After starting on a small scale, now they have started getting big orders from other cities.

Dheeraj tells that he himself does the work of adding jewellery to designing. Using pearl stone on oysters, he makes one piece of painting in four hours. His mother helps him in some work. The beginning of this small startup is now taking the form of business. He says that he was interested in designing and that is why once he designed a silk saree with some stones. The saree turned out to be very attractive. After that, at the behest of friends, started designing jewellery. He paints Rajasthan art on jewellery. Through his art, he makes ear drops, necklaces, rings, bracelets.

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