Ranchi: Jharkhand is seeking to expand the national and international market reach of its traditional products, handicrafts and locally manufactured goods through its participation in the India International Trade Fair in New Delhi.
Chief Minister Hemant Soren inaugurated the Jharkhand Pavilion at Bharat Mandapam, where the state is showcasing its cultural heritage, traditional craftsmanship and economic potential. Industries Minister Sanjay Prasad Yadav and Chief Secretary Avinash Kumar were also present on the occasion.
Following the inauguration, the Chief Minister visited various stalls and interacted with artists, entrepreneurs and representatives of participating organisations. He examined their products and emphasised the need to provide Jharkhand’s traditional art, handicrafts and locally made goods with greater visibility and access to domestic and international markets.
The pavilion, themed ‘Development and Heritage’, highlights the state’s cultural identity alongside its emerging economic opportunities. Special attention has been given to rural livelihoods, the contribution of women’s self-help groups and the skills of local artisans.
Spread across approximately 800 square feet, the pavilion features 22 stalls representing various government departments and institutions, including the Industries Department, Mines Department, Tourism Department, Khadi Board and Jharkhand State Livelihood Promotion Society (JSLPS).
The exhibits offer visitors a glimpse of Jharkhand’s industrial capabilities, tourism potential, traditional crafts and locally produced goods under one roof.
Being held from November 14 to 27, the trade fair provides artists, entrepreneurs and self-help groups from Jharkhand an opportunity to connect with potential buyers, explore new business partnerships and identify wider markets for their products.
The Chief Minister urged officials and entrepreneurs to make effective use of the platform to promote local products and strengthen their market presence.
Through its participation, Jharkhand is seeking to broaden its identity beyond its mineral wealth and industrial resources. The initiative also aims to bring greater recognition to the state’s indigenous craftsmanship, traditional products and grassroots enterprises, while creating new economic opportunities for local producers and rural communities.